John Pabon's Debut Book

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"If you’ve any interest in saving our planet…pick up a copy of this book."


Have you ever wondered whether all your plastic recycling, reusable cup carrying, and hybrid car driving are really making a difference? How about the money you give to charity or the politicians you vote for? Why is it that, after 100 years of the modern environmental movement, things only seem to be getting worse? 


In “Sustainability for the Rest of Us,” John Pabon looks back on his nearly two decades in the business of saving our Earth to reveal why much of what we've been doing isn't having a big impact at all. This hilarious, no-holds-barred, unorthodox book will reveal to readers - regardless of their experience - what we really need to change, why we need to change, and how to make it happen. Consider this sustainability made simple. 


Readers will also find out why:


  • Being heartless can actually make a difference.

  • We should look to China for climate leadership.

  • You shouldn't trust NGOs with your money.

  • Greenies are ruining everything.

  • Condoms might just save humanity. 


Described as "one of the best sustainability resources available to date" and a "step-by-step guide to sensibly influencing change," the biggest question is whether you're ready to cut the BS and get to work? 

"If you've any interest in saving our planet...pick up this book."

“…perfectly articulates what many practical sustainability leaders (pragmatic altruists) speculate constantly regarding what is wrong with today’s variant of sustainability.”

"...a foundational read for practical sustainability in the 21st century."

"Complicated environmental issues were broken down into easily digestible segments, and the down-to-earth commentary wasn’t as abrasive at it first seemed."

"It's a must read!"

“John’s book is one of the best sustainability resources available to date, regardless of reader experience or prior knowledge, and provides a pragmatic, step-by-step guide to sensibly influencing change."

Don't just take it from me!